Smiling man in a black t-shirt talking on the phone at a bright, modern office desk.

Run more campaigns.
Close more roles.

Gaia helps recruitment agencies win more clients, fill more vacancies, and prove performance faster. All from one intelligent platform.

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4.8/5
G2
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We know the pressure you’re under

You’re balancing client relationships, time-sensitive briefs, and ever-growing expectations.

While your team juggles campaign set-up, ad spend, and performance reports, clients want fast results and total visibility. 

Common challenges we hear from agency leaders:

“We don’t have time to manually optimise job ads.”
“Our ATS is full of people who aren’t a good fit.”
“All the CVs look the same...it’s hard to spot the standouts.”
“We don’t have time to manually optimise job ads.”
“We lose great candidates before they complete an application.”
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How Gaia solves these challenges

Multi-client campaign management

Run parallel campaigns for different clients from one dashboard. Filter and tag pipelines by brand, brief, or role without duplicate work. 

Smarter candidate reach

Get access to AI-powered targeting across every major platform. From TikTok to LinkedIn. Launch quickly with pre-optimised templates or outsource execution to our team.

Branded client pages in minutes

Launch client-branded landing pages that feel like in-house careers hubs. No developers needed. No design delays.

Export-ready reporting

Instantly generate white-labelled reports that showcase ROI and campaign metrics. Say goodbye to messy screenshots and scattered spreadsheets.

Flexible ways of working

Whether you want to take the lead or hand off execution, Gaia adapts to how you work. Focus on strategy while we take care of the heavy lifting. Or run it yourself with complete control.

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James Essex
Recruitment Marketing Manager at People Scout
5
out of 5
“Supportive Team”
From the amount that I have used them, I have found the team to be supportive and responsive. The ease of getting campaigns live is also a big benefit. I would like to use them more to provide more of an informative review of the platform.
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Yasmin Haycock
Recruitment Marketing Manager at Stone Group
5
out of 5
“A Game-Changer for Social Media Recruiting.”
The main issue for us is time, and by passing the campaigns onto Gaia who execute them to a very high standard, it gives us more time to focus on other areas of the business. The content they create is top-notch. It's engaging, captures attention, and perfectly reflects our company culture. We've seen a significant increase in candidate interest thanks to their content strategy.
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Michelle Pazmino
Recruitment Marketing at International SOS
5
out of 5
“Responsive, helpful, and easy to use.”
We've used Gaia for the last four months, and the level of service has been fantastic. Our account manager, has supported us every step of the way, consistently responding promptly and providing insightful guidance...dedication and expertise have made the collaboration not only seamless but also enjoyable.
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Ready to scale?

Let’s show you how Gaia can help your agency launch faster, impress clients, and close roles with less lift. 
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Why teams love Gaia

“We have been able to reach people who would not have come across us. It’s just opened up a whole world of candidates!”
Sri
HR & Recruitment Partner
“It fit with our values and thus to be different and stand out in the marketplace.”
James O'Loughlin
Head of Talent Aquisiton at Moore Barlow
“Gaia targeted the candidates for us and we actually got 3 more candidates than we needed so we did actually make those positions and took them onboard.”
Kirstin Crabbe
Head of Resourcing at Sustrans
“Gave us really detailed insights to help us decide what’s the best approach to meeting our needs.”
Louise Coulbeck
Head of Talent Acquisition
“We were able to do campaigns for specific roles and specific locations and also the fact that we were able to get the name out there.”
Diane Sokolyk
HR Consultant
“Gaia understood what we were looking for, target that candidate market based on what we were trying to achieve for each campaign ”
Catherine Crowley
Head of People’s Operations at Travel Lodge
“A lot of data and statistics around the types of reach that our adverts are having in terms of both area and gender, ethnicity and to be able to kind of target our efforts to those harder to reach places.”
Hayley Shaw
Head of HROD at City of Bristol College
“...and what I'd say the key is that people listen and respond to our needs and when we need need them to respond to...”
Nick Hurn
Chief Executive Officer at BWCET
“A really flexible organisation that allows us to work in partnership with them to get our recruitment strategy and messages right.”
David Fisher
Headteacher at Kings Langley School

Our success stories

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Babcock
500% hiring surge and £80K saved: Babcock’s social media hiring revolution with Gaia
Discover how Babcock achieved a 500% hiring increase and saved £80K in recruitment costs by partnering with Gaia on a social-first, AI-powered hiring strategy.
£80,000
Saved
500%
Increase applications
571
Hired
Blessed George Napier School
How Blessed George Napier School cut £10K in recruitment costs
How one Blessed George Napier School filled 10 critical roles, saved £10,000, and reduced time-to-hire by replacing traditional job boards with a social-first recruitment strategy.
£10,000
Saved
1,163
Candidate clicks
10
Hired
Novuna
 Graduate recruitment: How Novuna filled 12 roles and saved £2,600 with Gaia
All 12 graduate roles were filled within the campaign timeframe, with Novuna saving £2,600 in production costs – demonstrating the campaign’s effectiveness and efficiency.
£2,600
Saved
4,000
Quality applications
12
Hired
Hampshire & Isle of Wight Constabulary
Police recruitment: 179% more applications for Hampshire Constabulary
The campaign led to a 179% surge in police officer applications and a 70% increase in detective applications, alongside significant diversity gains, with 60% of applicants identifying as female.
679,426
Total impressions
2,297
Candidate clicks
179%
Increase applications
Stonegate Group
Candidate conversion: Stonegate Group’s 36% click-to-apply rate and what drove it
Stonegate boosted applications by 36% with Gaia’s AI-driven, geo-targeted hiring campaign in Derby.
67,959
Total impressions
6,666
Social media engagements
1.12%
CTR
Johnsons Hotel Linen
Volume hiring: Johnsons Hotel Linen doubled applications with Gaia’s employer branding
Over the past year, this collaboration transformed Johnsons’ recruitment process, resulting in a substantial increase in job applications and elevating their profile as an employer of choice in the hotel linen industry.
2,171,113
Total impressions
14,417
Candidate clicks
100%
Increase applications
Finastra
Inclusive hiring: Finastra attracted 2,640 applicants and improved diversity
Finastra partnered with Gaia to enhance software role recruitment, starting with 10 campaigns that quickly expanded to 40 due to strong results. Gaia’s platform delivered 2,640 applications, 9.58 million impressions, and a 1.83% CTR—well above industry standards—solidifying Gaia as Finastra’s primary recruitment tool and reducing dependence on traditional job boards.
2,640
Quality applications
174,932
Candidate clicks
465,716
Social media engagements
City of Bristol College
Employer branding in education: How City of Bristol College’s reached over 1.8M impressions
City of Bristol College set the goal to reduce its 23% staff turnover rate to 10% within 24 months.
1,890,000
Total impressions
23,593
Candidate clicks
1.25%
CTR

Frequently asked questions

Can I manage multiple clients in one place?

Yes. Gaia was built for agencies. You can separate client activity while managing it all from one login.

Can I use each client’s branding on campaign pages?

Absolutely. You can build custom branded pages or let our team do it for you. No code required.

Is this going to replace our creative team?

No. It complements them. Use Gaia to scale fast and fill the gaps when your studio’s stretched.