London, UK, 28/05/2026 — Gaia, the AI-native recruitment marketing platform used by enterprise hiring teams globally, has been recognised for the third consecutive year in the Fosway 9-Grid™ for Talent Acquisition. In the 2026 analysis, published on 28 May 2026 by Fosway Group, Gaia is positioned in the Core Leader Zone — a two-zone progression since its debut on the grid, reflecting sustained customer advocacy, proven enterprise delivery and a strong total cost of ownership.
Fosway defines Core Leaders as solutions that provide a strong suite of capability alongside a very good track record of enterprise win rate, customer delivery and advocacy. Gaia's movement into the Core Leader Zone — together with a positive potential trajectory — points to the momentum the platform has built with enterprise talent acquisition teams across many key industries.
The Fosway 9-Grid™ assesses providers on five dimensions, and Fosway emphasises that value exists across every Zone of the model. Gaia's recognition as a Core Leader follows two prior years of inclusion: a debut on the 2024 grid, and a position in the Core Challenger Zone on the 2025 grid.
"Reaching Core Leader is recognition that belongs to our customers," said Ben Keighley, Co-founder of Gaia. "It reflects the results they achieve with us every day — better-fit candidates, faster campaigns and a clearer return on their hiring spend. We have climbed two zones in three years because our clients trust us with their hardest challenges, and because our team keeps delivering for them."
"A specialist platform recognised at Core Leader level shows what focused, AI-native recruitment marketing can deliver for complex, enterprise-scale hiring," added Keighley. "Not every organisation needs the cost and complexity of a full suite to get outstanding results. And we are only just getting started."
Gaia helps enterprise employers and their agency partners run high-performing recruitment campaigns across social, programmatic and display — without the delays of job boards or the limits of legacy systems. Through GaiaComplete, everything from AI-powered targeting and creative production to live performance data and ATS integration is managed in a single platform.
Clients using Gaia see on average just 33 applications to make a hire and see 67% lower CPH vs tradditional methods.
The full 2026 Fosway 9-Grid™ for Talent Acquisition is available at https://www.fosway.com/9-grid-2/talent-acquisition.
To see how Gaia helps organisations attract the right candidates faster, visit www.iamgaia.com or book a demo at www.iamgaia.com/book-a-demo.
Gaia is the AI-native recruitment marketing platform that helps organisations attract better-fit talent, hiring smarter and faster with less complexity and wasted effort. Using AI-powered targeting and full cross-channel reach, Gaia connects job adverts to the right people across every major digital and social platform. From creative production and targeting to optimisation and ATS integration, the GaiaComplete suite — including GaiaAttract, GaiaPages and GaiaChat — delivers a smarter, more efficient hiring experience built for scalable, high-impact recruitment. Gaia is the trading name of Socially Recruited Ltd, and was named in the FT1000: Europe's Fastest-Growing Companies 2026. Learn more at www.iamgaia.com.
Fosway Group is Europe's #1 HR industry analyst. The Fosway 9-Grid™ provides a unique assessment of the principal learning and talent supply options available to organisations in EMEA. The analysis is based on extensive independent research and insights from Fosway's Corporate Research Network of over 250 organisations, including BP, HSBC, PwC, RBS, Sanofi, Shell, and Vodafone. Visit www.fosway.com for more information on Fosway Group's research and services.
ben@iamgaia.com · www.iamgaia.com
What is the Fosway 9-Grid™ for Talent Acquisition?The Fosway 9-Grid™ for Talent Acquisition is an independent market analysis from Fosway Group, Europe's #1 HR industry analyst. It is the only European-centric analysis of the talent acquisition technology market, comparing providers across five dimensions: Performance, Potential, Market Presence, Total Cost of Ownership and Trajectory.
What position did Gaia achieve in the 2026 Fosway 9-Grid™ for Talent Acquisition?Gaia is positioned in the Core Leader Zone of the 2026 Fosway 9-Grid™ for Talent Acquisition, published on 28 May 2026.
How has Gaia's Fosway 9-Grid™ position changed over time?2026 is Gaia's third consecutive year on the Fosway 9-Grid™ for Talent Acquisition. Gaia first appeared on the grid in 2024, was positioned in the Core Challenger Zone in 2025, and moved into the Core Leader Zone in 2026 — a two-zone climb with a positive potential trajectory.
What does Core Leader mean in the Fosway 9-Grid™?Fosway describes Core Leaders as solutions that provide a strong suite of capability alongside a very good track record of enterprise win rate, customer delivery and advocacy.
Who is Gaia?Gaia is an AI-native recruitment marketing platform, headquartered in London and operating in the UK and US, used by enterprise hiring teams across industries. Gaia is the trading name of Socially Recruited Ltd.
Where can I read the full Fosway 9-Grid™ for Talent Acquisition report?The full 2026 Fosway 9-Grid™ for Talent Acquisition is available at https://www.fosway.com/9-grid-2/talent-acquisition.